Consultor Comercial Hunter B2B at Madder Marketing, focusing on sales strategies and consultative selling for B2B clients. Engaging with potential clients to generate new business opportunities and drive revenue growth.
About the role
- Account Executive at KMGH empowering local businesses with advertising solutions through innovative strategies. Selling to local and regional businesses while delivering customized solutions for growth.
Responsibilities
- Sell advertising solutions to local and regional businesses and advertising agencies
- Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment
- Facilitate the customer's ability to take advantage of the full array of digital marketing options available
- Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers
- Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue
- Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals
- Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due
- Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems
- Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects
- Build and maintain strong client relationships, which may include entertaining prospective and existing clients
- Perform routine administrative functions of a media salesperson
Requirements
- BS/BA in related discipline preferred or equivalent years of experience
- Generally 2+ years of proven sales success preferred
- Experience in strategic account management, broadcast ratings and digital execution preferred
Benefits
- Uncapped sales commission
- Monthly allowance for mileage and cell phone
- Extensive Scripps Sales Process training
- A career path to grow your professional experiences
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits
- Retirement savings plan with company match
- Other key company benefits include disability accident insurance, life insurance, ID protection, pet discount program, and employee assistance program.
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