Employer Brand Manager responsible for building Headway's employer brand for talent in Ukraine and beyond. Driving strategic initiatives, managing campaigns, and evolving communication channels within the Communications Team.
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Hybrid Associate Brand Manager, Value
Posted 2 days ago
About the role
- Associate Manager leading Taco Bell's value communications marketing strategy through multi-channel campaigns. Collaborating with cross-functional teams to drive brand engagement and unlock love for Taco Bell.
Responsibilities
- Support brand marketing campaigns/commercials for Taco Bell’s value-focused communications in partnership with cross-functional and agency teams
- Champion the creation of integrated and intentional creative expressions from our strategic platforms
- Partner with cross-functional teams, including Public Relations, Digital, Social, Media to develop robust, multi-channel activations that effectively engage target consumers
- Progress key workstreams around creative development from in-store merchandising to paid media
- Build relationships and collaborate with cross-functional peers to capture inputs from multiple points of view
- Interpret and use consumer insights to inform decision-making
- Help prepare presentations for partners at all levels that effectively explain business challenges, proposed solutions and roadmaps to launch
- Manages a quarterly value audit, keeping their pulse on the category and sharing relevant strategies and campaigns with the wider team.
- Supports the development of creative briefs and routes designated promotional creative to ensure end to end delivery, brand consistency and execution.
Requirements
- 4+ years of experience in brand management or related roles
- BA or BS Degree; MBA preferred
- Ad agency experience is a plus
- 1-2 years’ experience with project management, cross-functional coordination/organization
- 1+ years’ experience with creative or communication brief writing
- Microsoft Office, Strong PowerPoint skills a must
- Strong internal motivation, intellectual curiosity, logical yet flexible thinking, and desire to have a large impact on our organization.
- Strong organizational skills, with the ability to work independently and multi-task in a complex, fast-paced, and deadline-driven environment.
- Resourceful nature, with strong problem-solving and interpersonal communication skills
Benefits
- Hybrid work schedule (onsite expectation Tues, Wed, Thurs)
- Onsite childcare through Bright Horizons
- Onsite dining center and game room (yes, there is a Taco Bell inside the building)
- Onsite dry cleaning, laundry services, and carwash
- Onsite gym with fitness classes and personal trainer sessions
- Up to 4 weeks of vacation per year plus holidays and time off for volunteering
- Generous parental leave for all new parents and adoption assistance program
- 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
- Comprehensive medical & dental including prescription drug benefits and 100% preventive care
- Discounts, free food, swag and… honestly, too many good benefits to name
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