Analyst in Audience Measurement evaluating audience values for Warner Bros Discovery's advertiser partners. Collaborating and analyzing datasets in media measurement and insights.
Responsibilities
Collaborate with Ad Sales teams to ensure clarity of WBD’s audience measurement offerings
Conduct in-depth analyses of linear & digital datasets
Help identify measurement gaps and methodological/product enhancements needed
Track and synthesize the data assets & methodology for common 3rd party measurement offerings
Leverage large data sets to develop succinct analyses for a range of clients
Identify industry trends and updates as it pertains to ad measurement
Build and maintain strong relationships with measurement partners
Perform other duties as required
Requirements
1-3 years at media measurement provider, programmer, ad agency, or ad-tech company
Familiarity with the major linear and digital TV measurement reporting services (e.g. Comscore, iSpot.tv, Nielsen and VideoAmp)
Experience and familiarity with programming languages (SQL, Python, R)
Demonstrated advanced knowledge using Microsoft Office including Excel, Word and PowerPoint (experience using Pivot Tables, VLOOKUP, and Macros is necessary)
Ability to manage and balance multiple priorities in a fast-paced, complex business environment
Bachelor’s degree or higher
Must have legal right to work in the United States
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