Hybrid Senior Digital Marketing Content Strategist – Business Banking

at U.S. Bank

• Job title: Senior Digital Marketing Content Strategist – Business Banking
• Job type: Full Time
• Experience level: Senior
• Salary: $124,355 - $146,300 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Chicago, United States

About the role

• Digital Marketing Content Strategist shaping content strategy for Business Banking at U.S. Bank. Collaborating to ensure content supports digital marketing goals and engages business owners.

Responsibilities

• Define and evolve the digital marketing content strategy for Business Banking.
• Align content priorities to customer intent, marketing objectives, and the business owner lifecycle.
• Set Editorial Direction: Establish editorial frameworks, content themes, and messaging priorities.
• Shape content structures and information architecture that improve discoverability through clear hierarchies, cross-linking, and SEO-informed strategy.
• Translate business owner questions, behaviors, and needs into clear content themes and message frameworks.
• Partner with Marketing to align content strategy with digital campaigns, channels, and lifecycle programs.
• Optimize content performance by reviewing analytics and refining messaging, structure, and topic focus.

Requirements

• Bachelor’s degree or equivalent experience in Marketing, Communications, Business, Finance, or a related field.
• 7+ years of experience in digital content strategy, content marketing, UX content, or related discipline.
• Experience in financial services, banking, fintech, or other regulated industries.
• Familiarity with Business Banking products such as lending, treasury management, payments, or cash flow solutions.
• Experience working with Compliance, Legal, or Risk partners.
• Experience supporting digital marketing programs, campaigns, or lifecycle journeys through content strategy.
• Strong digital marketing content strategy mindset.
• Ability to design content systems, not just individual assets.
• Comfort working with complex or regulated subject matter under tight timelines.
• Clear, structured communication and messaging judgment.
• Strong copy writing skills.
• Financial curiosity and ability to learn banking concepts.
• Collaborative approach across marketing, product, UX, and analytics.
• Ability to influence content outcomes without owning execution.

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law