Marketing Manager executing digital marketing campaigns for Consumer Deposit Products. Integrating strategy and performance analysis to drive growth through digital channels.
About the role
- Digital Marketing Specialist supporting UK and international markets by managing email marketing campaigns and automation journeys. Focusing on lead generation and performance measurement across digital platforms.
Responsibilities
- Develop and execute email campaigns to drive lead generation and support market growth.
- Build automated customer journeys, email templates, and lead capture forms (Form Assembly).
- Set up CRM campaigns and UTM tracking to ensure accurate attribution and performance measurement.
- Maintain quality across email delivery—branding, accessibility, content best practice, and customer journeys.
- Provide data-driven recommendations to improve campaign performance and automation.
- Deliver training on email platforms and promote best-practice use of segmentation, personalisation, and A/B testing.
- Ensure compliance with GDPR and data privacy standards, maintaining clean, accurate email data.
- Collaborate with UK and International marketing teams to meet KPI goals and provide regular reporting.
Requirements
- Proven experience in email marketing, lead generation, and marketing automation.
- Strong expertise in Pardot and/or Marketing Cloud, Salesforce CRM, Form Assembly, and UTM set-up.
- Skilled in building automation journeys, email templates, and A/B tests.
- Strong analytical mindset with the ability to interpret data and provide strategic insights.
- Experience with digital analytics tools and conversion rate optimisation.
- Excellent attention to detail, communication, and multitasking skills.
- A collaborative mindset with the ability to support marketing, sales, and tech teams.
- Creativity, problem-solving ability, and a passion for digital innovation.
Benefits
- The opportunity to shape leading educational products with real-world impact
- Broad exposure across qualifications, assessments, digital and service-based solutions
- Ongoing professional development and opportunities to grow your product leadership career
- Competitive reward and benefits
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Digital Marketing & AI Content Intern supporting marketing initiatives at Nations Roof. Focusing on AI - assisted content development and launching the Nations Roof Learning Library.
Digital Marketing Manager at Newton responsible for enhancing corporate digital presence and managing external suppliers. Delivering a comprehensive digital marketing strategy and driving performance across digital channels.
Digital Marketing Specialist planning and executing performance marketing campaigns across multiple channels for Coda, a global commerce growth engine. Collaborating with stakeholders to drive user acquisition and revenue growth.
Digital Marketing Intern supporting growth strategies, content systems, and performance marketing for a high - growth SaaS startup in Berlin. Analyzing data and optimizing marketing performance across channels.
Digital Marketing Specialist managing SEO and Paid Search strategies for Yooz. Engaging in competitive analysis and landing page optimization in a hybrid work environment.
Growth & Digital Marketing Specialist reinforcing Growth area through tasks like CRO and SEO at Cloud District. Collaborating across teams to drive growth with real and authentic approaches.
Manager leading Digital Marketing team driving impactful programs to fuel growth at HighLevel. Seeking a strategic vision with operational excellence in a fast - paced environment.
Digital Marketing Manager driving growth across international markets for a global marketplace. Leading digital acquisition and marketplace engagement efforts with a team of specialists.
Digital Marketing Coach guiding small businesses in the Endless Customers methodology. Collaborating with teams to enhance marketing strategies and coach executives through digital transformations.