Communication and Marketing Assessor for Sicredi's Central South/Southeast network, promoting brand strength and strategic communication for cooperatives in Brazil.
About the role
- Marketing Coordinator at Loudr managing email and SMS campaigns while supporting content production and SEO tasks. Collaborating with teams for creative and data-driven marketing efforts in a hybrid environment.
Responsibilities
- Draft and execute end-to-end campaigns in platforms like Klaviyo or Birdeye.
- Collaborate with Growth Team & Account Managers to ensure content alignment, asset preparation, and flawless scheduling.
- Track key metrics and compare to industry benchmarks, flagging areas of improvement.
- Prepare clean, consistent monthly reporting decks that summarize performance and insights with management oversight.
- Manage subscriber lists by applying standard segmentation to ensure targeted, relevant messaging for every send.
- Assist in building and maintaining automated email flows.
- Create and manage content calendars.
- Draft SEO-structured blog posts and publish approved assets on time.
- Execute basic on-page SEO implementation and maintenance tasks.
- Monitor Birdeye daily to execute review generation campaigns.
Requirements
- 1–3 years of experience in a marketing or agency environment.
- Bachelor's degree in marketing, advertising, or related field.
- Proficiency in WordPress, Google Analytics, and email platforms like Klaviyo.
- Hubspot proficiency preferred but not required.
- Strong organizational skills with experience in project management tools like Asana.
- Basic understanding of on-page SEO implementation and email marketing regulations.
- Ability to pivot quickly between creative writing, data analysis, and operational tasks.
- Strong project management and communication skills.
- A growth mindset with a willingness to continuously evaluate what's working and what's next.
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