Product Marketing Manager at Zego driving positioning and messaging for diverse insurance offerings. Leading cross - functional launches and ensuring impactful communication of product benefits.
About the role
- Senior Product Marketing Manager shaping and positioning enterprise AI solutions with clear customer focus. Collaborating closely with sales and marketing to drive product awareness and adoption.
Responsibilities
- Publish market, product, and customer focused content on LinkedIn and or YouTube, establishing a consistent and recognizable Stacklok voice.
- Develop and maintain clear positioning and messaging that connects market trends, enterprise needs, and Stacklok’s product capabilities.
- Commission and shape ongoing research efforts, such as State of MCP style studies, and engage directly with industry analysts to reinforce Stacklok’s authority and insight into the market.
- Partner closely with sales to define sales plays, build supporting materials, enable new hires, and apply closed-lost analysis to constantly refine Stacklok’s go-to-market.
- Work directly with customers to turn real usage and outcomes into case studies, webinars, short form videos, and written assets.
- Collaborate with partners on co-marketing initiatives that highlight joint value and customer wins.
- Apply AI aggressively across research, content creation, analysis, and distribution to increase output, consistency, and leverage.
Requirements
- Shaped company-level positioning and narrative for a technical enterprise product, not just feature launches or release marketing.
- Experience marketing to enterprise technical buyers (Platform, Software Engineering, Infrastructure, Security, Data), ideally in AI, cloud native, developer platforms, or adjacent domains.
- Sales-facing is non-negotiable: trusted in prospect and customer conversations and has built enablement that improved commercial outcomes.
- Strong competitive and market positioning instincts: can define differentiation in crowded spaces and evolve messaging as markets shift.
- Analytical and iterative mindset: uses data, feedback loops, and experimentation to refine messaging and go-to-market strategy.
- Demonstrated ability to consistently produce high-quality written and video content for platforms like LinkedIn, YouTube, and company blogs.
- Self-directed operator who uses AI tools to accelerate research, competitive intelligence, and content workflows while maintaining strong human judgment.
Benefits
- Competitive compensation
- Equity
- Comprehensive healthcare
- Flexible work environment
- Adaptable work hours
- Flexible PTO
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