Product Marketing Manager leading go - to - market strategy and product messaging for Uncountable's R&D solutions. Collaborating cross - functionally to optimize customer adoption and engagement.
About the role
- Product Marketing Manager bridging Product, Sales, and Marketing teams at Spreedly's Open Payments Platform. Executing product launches and developing go-to-market strategies for new features.
Responsibilities
- Lead the end-to-end execution of product launches, defining goals, target audiences, and success metrics.
- Act as the primary translator between the Product team and GTM functions, distilling technical roadmaps into consumable content.
- Create strategic tools, including competitive battle cards, sales decks, and ROI calculators, to drive ARR and bookings.
- Conduct competitive positioning research and buyer persona (ICP) analysis to influence the product roadmap, understand customer needs, pain points, and why we win or lose deals.
- Partner with the Senior Content Strategist to ensure external content is technically accurate and strategically aligned.
- Act as the expert on our buyers (ICPs) and competitors, providing actionable insights to influence the product roadmap.
Requirements
- 5+ years in B2B Product Marketing; B2B SaaS experience is required.
- Demonstrated success in bringing products to market with measurable impacts on revenue and adoption.
- Proven ability to have deep technical conversations with Product personas and simplify complex ideas.
- Strong analytical skills with the ability to interpret market trends and competitive landscapes.
- Exceptional skills in defining core messaging and positioning; highly collaborative and open to feedback.
- Experience working cross-functionally with Sales, Product, and Marketing teams.
- Resourceful, agile, and curious; able to find information independently in a fast-paced environment.
- Experience in fintech or payments industry
- Demonstrated impact on lead generation or sales enablement
Benefits
- Competitive salary + Equity
- Group Life Insurance and Disability Coverage
- Medical, Vision, and Dental coverage
- Pension contribution
- Open Paid Time Off policy
- Monthly home working/digital lifestyle stipend, new MacBook, and one-time accessory reimbursement
- $1,000 professional development stipend
- Access to company-paid professional coaching service
- Visits to HQ in Durham, North Carolina for remote employees
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
VP of Product Marketing leading market positioning for AI software creation platform at Replit. Responsible for product messaging, competitive intelligence, and driving product launches to market.
Go - to - Market Solutions & Transition Lead supporting Baker Tilly's strategic market initiatives and driving actionable solutions. Collaborating across teams to ensure effective transition of client solutions.
Global Product Marketing Manager leading integrated marketing strategies for product launches. Collaborating across teams for successful marketing initiatives at MillerKnoll.
Lead Product Marketing Manager at Findigs, driving positioning and GTM strategies for rental management platform. Collaborating across teams to enhance product narratives and market impact.
Senior Product Marketing Manager driving consumer engagement for Zoopla’s Homeowner & Moving Services. Oversee marketing strategy and execution across channels for optimal homeowner experience.
Business Planning role at Hewlett Packard Enterprise focusing on strategy, planning, and operations. Collaborate with cross - functional teams to develop business plans and drive organizational performance.
Founding GTM Lead managing customer relationships for Verdo.ai in a hybrid role. Overseeing sales cycle and collaborating with engineering for product - market fit.
Product Marketing Manager leading a team to design marketing materials and manage product development at Uline. Collaborating across departments to optimize product positioning and trends.
Senior Product Marketing Manager shaping market success at Nintex within AI, automation, and orchestration sectors. Collaborating with cross - functional teams to drive strategy, messaging, and revenue growth.