Senior Marketing Analyst at SEK, leveraging over 20 years in cybersecurity to create B2B marketing strategies. Collaborating with Corporate Marketing and Sales to optimize demand generation efforts.
Responsibilities
Plan and execute Digital Marketing, Demand Generation and Account-Based Marketing initiatives
Structure campaigns covering all stages of the buying journey and buyer personas
Monitor the sales funnel strategically
Analyze performance/ROI to optimize and implement the most effective actions
Create briefs and coordinate with communication agencies and designers
Develop, execute and manage social media content
Work closely with Sales and Sales Excellence to develop Account-Based Marketing campaigns
Coordinate campaigns and events in collaboration with technology partners
Plan and organize company and industry events
Execute campaigns, manage KPIs, analyze results and report on performance
Requirements
Previous experience planning and executing communication campaigns, Demand Generation and Account-Based Marketing
Advanced knowledge of CRM tools such as HubSpot and Salesforce and intermediate proficiency in Excel and PowerPoint
Experience managing LinkedIn for B2B
Languages: Spanish and English
Strong communication and interpersonal skills for alignment and obtaining buy-in from diverse stakeholders
Organized with an analytical profile
High energy and a proactive mindset to help strengthen SEK's market positioning and differentiation
Event Manager at Discovery creating innovative solutions for business objectives through exceptional events. Responsibilities include event strategy, coordination, and onsite management.
Advisory Marketing Senior Associate at Grant Thornton supporting marketing programs for Advisory practice. Executing marketing campaigns and collaborating within a fast - paced, detail - oriented environment delivering strategic business goals.
Advisory Marketing Manager supporting marketing programs and campaigns for Grant Thornton's Advisory practice. Collaborating with leadership to enhance client engagement and pipeline growth.
Field Marketing Senior Associate planning and executing marketing activations for Grant Thornton. Collaborating with teams to enhance engagement through events and sponsorships.
Director of US Marketing developing strategies and executing plans for Pfizer’s Pain Management portfolio. Responsible for revenue growth and collaboration across internal teams and sales.
Marketing Associate supporting sourcing of new products and company growth at Uline. Collaborates across teams and develops vendor relationships for innovative products.
Marketing & Sales Representative with technical understanding at Meprovision GmbH, creating technical content and supporting customer interactions. Collaborating closely with the technical team.
Assistant Marketing Manager supporting the development and execution of regional marketing plans across Trade channels in BeNeLux. Collaborating with sales teams and agencies to ensure brand consistency.
Marketing Production Designer creating high - quality digital marketing assets. Supporting marketing campaigns and collaborating with teams to optimize design workflows in energy tech.
Senior Manager overseeing integrated marketing experiences for Coca - Cola in LATAM. Leading brand strategies, agency collaborations, and performance optimizations across consumer touchpoints.