Lead digital marketing initiatives and trade programs to enhance brand visibility for Yara's crop nutrition solutions. Collaborate with cross - functional teams, driving farmer engagement and optimizing campaigns.
About the role
- Marketing Manager leading content creation and optimization for Residential and Commercial Construction markets. Driving strategic marketing efforts for the propane industry with a focus on measurable impact.
Responsibilities
- Lead content creation, optimization, and performance across multiple channels
- Develop strategy, execution, and evaluation of marketing plans for Residential and Commercial Construction markets
- Manage the creative brief process and budget for two markets
- Track results and drive performance of web pages by optimizing content
- Collaborate with Business Development to understand the audience for effective programming
Requirements
- 5-10 years of marketing and communications experience
- Deep understanding of communication tactics, including video, print, web, social, and other forms of communication
- Remain current on industry trends and issues that affect PERC and the propane industry
- Write, edit, and proofread copy for PERC communications
- Write and conduct presentations and webinars
Benefits
- vacation and sick pay
- 401(k) retirement plan
- healthcare (to include Vision and Dental)
- LTD
- Life insurance
- wonderful and supportive work environment
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