Senior Performance Marketing Executive managing paid performance marketing and optimizing campaigns for various eCommerce platforms. Driving key metrics across marketplaces and social media while working with leading brand partners.
About the role
- Head of Marketing Enablement at PAR Technology leading internal training initiatives and customer education. A role merging product knowledge and go-to-market strategy.
Responsibilities
- Build and lead internal team enablement and customer training programs
- Ensure sales, customer success, and account management teams are equipped to sell technology solutions
- Partner with Product Marketing to deliver training and resources at scale
- Own and manage PAR Academy, developing customer training content and measuring effectiveness
- Establish KPIs for both internal enablement and customer training programs
Requirements
- 5+ years of experience in sales enablement, revenue enablement, customer education, or a closely related function
- Proven track record building and scaling enablement or training programs in a B2B SaaS environment
- Strong ability to translate complex product and technical information into clear, compelling training content
- Experience working closely with Product Marketing to operationalize messaging and competitive content
- Demonstrated experience managing an LMS or customer academy platform
- Excellent cross-functional collaboration skills with the ability to influence without authority
- Strong project management skills with the ability to manage multiple programs simultaneously
Benefits
- Offers Bonus
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