Director of B2B Product Marketing at Headspace defining mental health solutions for employers and partners. Leading go - to - market strategy and product positioning across multiple teams
About the role
- Senior Product Marketing Manager at NinjaTrader expanding global markets through product marketing strategies. Leading cross-functional collaboration to enhance product positioning and drive customer engagement.
Responsibilities
- GTM Strategy & Execution: Develop and execute robust marketing strategies and GTM plans that drive product adoption and customer engagement.
- Cross-functional Collaboration: Lead the GTM process, working with teams like product, engineering, sales, and marketing.
- Customer Insights & Strategy Development: Work with the Customer Insights team to leverage data and research, building a deep understanding of the audience.
- Storytelling: Craft compelling narratives that will make our product stand out to the audience.
- Influence Product Strategy: Partner with product teams to provide input on product development based on market and customer insights.
- Activation: Monitor product adoption and collect feedback to refine future GTM plans.
Requirements
- 8+ years of product marketing experience in high-growth fintech or tech industry
- Demonstrated ability to execute GTM strategies and lead product launches for complex products across multiple geographies
- A proven track record of driving business results through well-executed marketing programs
- Proven experience working with cross-functional teams and driving successful outcomes
- Exceptional communication skills, with the ability to influence stakeholders, present to senior leadership, and drive alignment across teams
- Strong analytical skills and the ability to develop data-driven insights that turn into actionable marketing strategies
- Ability to track and report on KPIs to measure and communicate the effectiveness of marketing initiatives and their direct impact on business outcomes
- A self-starter who thrives in a fast-paced, dynamic environment and brings clarity to ambiguous situations
- Low ego, high EQ, and a collaborative work ethic
Benefits
- Generous PTO
- 7 Paid Holidays Annually + 5 Conditional Holidays Annually
- 1 Service Day Annually
- 401k with 3.5% Company Match
- Paid Parental Bonding Leave
- Health, Vision, Dental Coverage
- Life and Disability Insurance Covered 100% by NinjaTrader
Job title
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Experience level
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Degree requirement
No Education Requirement
Location requirements
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