Customer Value Manager constructing the CVM strategy and processes for payments at Nexi. Focused on B2B merchant base growth and lifecycle management.
Responsibilities
Build the Customer Value Management framework from scratch (strategy, processes, tools, KPIs).
Analyze customer behaviour and segment the customer base (e.g., high value, low engagement, churn risk).
Define, monitor, and optimise customer lifecycle stages.
Build and develop scoring models to support business decisions.
Identify cross-sell and up-sell opportunities across products and services.
Assess product and value-added services (VAS) penetration.
Detect revenue leakage and analyse key churn drivers.
Design and execute targeted growth, retention, and anti-churn strategies.
Act as a connector between Pricing, Marketing, Product, and Sales teams.
Ensure alignment around a unified customer base management strategy.
Design and execute personalised campaigns and product recommendations.
Explore and enhance omni-channel engagement opportunities.
Own key KPIs such as NR per merchant, product/VAS adoption, cross-sell metrics, activity rate, and churn rate.
Deliver clear reporting and proactive insights to support commercial outcomes.
Requirements
At least 5 years of experience in Customer Value Management, Customer Lifecycle Management, or a similar customer value–driven role
Proven, hands-on experience in building or structuring a CVM (or similar) function, ideally in a B2B environment
Strong analytical mindset and ability to work with large datasets
Deep understanding of customer lifecycle and value-building methodologies
Experience in designing and executing growth and retention initiatives
Excellent stakeholder management skills and ability to work cross-functionally
Business-driven, proactive, and results-oriented mindset
Fluent in English and Polish (minimum C1 level)
Benefits
Attractive salary and a competitive benefits package to reward your expertise and contributions
Tech equipment: Get the tools you need to succeed, including the latest technology to support your work
Join an international team: Collaborate with experts from across Europe and bring your ideas to life in a dynamic, global environment
Grow and develop: Gain hands-on experience and structured training through our PayTech University, designed to accelerate your career and help you reach your full potential
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