Marketingmanager leading digital and paid social marketing for a healthcare group. Overseeing a team and improving brand strategies with innovative marketing campaigns.
Responsibilities
Refinement, planning and management of our group-wide (employer) branding strategy, with progressive documentation in a CI manual
Development and implementation of marketing initiatives (print, digital, SEA/SEO, social media), including defining the marketing team's service portfolio
Close collaboration with the Recruiting Shared Service on employer branding, recruitment campaigns and social media recruiting
Establishment of a data-driven marketing and campaign management/controlling approach in line with performance marketing
Analysis of market trends, target audiences and competitors
Management of external agencies and marketing service providers
Functional and disciplinary leadership, support and development of the marketing team
Requirements
Degree in Marketing or a comparable qualification
Several years of experience in marketing with a strong digital focus and hands-on experience in performance marketing
Practical experience managing social media campaigns targeting customers and/or candidates
Proficient in Adobe Creative Cloud or similar tools
Solid experience in people management and in working with external agencies and vendors
Excellent communication and presentation skills as well as strong negotiation skills
Analytical thinking and approach
Creativity, flexibility, determination, a hands-on mentality and strong team skills
Benefits
Work in a dynamic, motivated team
Flat hierarchies and short decision-making processes
Scope for personal development and implementing your own ideas
Account & Campaign Manager ensuring smooth campaign execution for Rohlik Group across multiple markets. Building long - term partnerships and managing campaign life cycles with strong communication skills.
Campaign Manager executing statewide housing advocacy initiatives with the Statewide Affordable Housing Advocacy Coalition. Managing projects, coalition partnerships, and contributing to long - term policy change in California.
People Lead managing a team in thermal production and distribution for WSP in Karlstad. Leading, developing, and collaborating on customer projects in a dynamic environment.
Account & Campaign Manager at Rohlik Group managing advertising campaigns across multiple countries. Leading campaign execution and optimization while building client relationships.
Demand Generation Manager defining benchmarks and leading multi - channel campaigns for Centah's SaaS growth. Collaborating across teams, leveraging AI for automation and impact.
Performance Marketing Manager focusing on SEA & Web Analytics at morefire GmbH. Responsible for campaign management and data analysis to drive business success in a hybrid environment.
Campaign Manager planning and executing multi - channel marketing campaigns using Braze for HRS. Collaborating with cross - functional teams to develop marketing strategies and manage budgets.
Senior Campaign Manager leading ad operations team to optimize client campaigns and drive revenue. Working with a fully composable advertising platform at Infillion, ensuring performance and strategy alignment.
Analista Paid Media managing budget, analysis, and performance of paid campaigns at Stefanini. Focused on optimization and continuous improvement of digital marketing strategies.