Hybrid Business Partner

at Macfor

• Job title: Business Partner
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: No Education Requirement
• Location requirements: Hybrid, Sao Paulo, Brazil

About the role

• Business Partner focusing on people, culture, development, and performance at Macfor. Collaborating with Operations Management to enhance organizational culture and metrics.

Responsibilities

• Act as a Business Partner with a focus on people, culture, development, and performance;
• Work in direct partnership with Operations Management, acting as the link between people, operations, and leadership;
• Maintain and strengthen a healthy, mature organizational culture aligned with the agency’s strategy;
• Support operational decisions, processes, and rituals with a human-centered, strategic, and data-informed perspective;
• Design and lead development initiatives, training programs, and leadership development;
• Manage onboarding and the employee lifecycle, maintaining continuous interface with leadership;
• Build, monitor, and analyze metrics, KPIs, and targets related to people, behavior, and performance;
• Develop indicators for engagement, adherence to operational culture, and behavioral development;
• Structure development metrics by career track and level;
• Track and analyze team-level performance, going beyond individual evaluations;
• Translate qualitative aspects (behavior, demeanor, collaboration, and professional maturity) into measurable and trackable indicators to support leadership decision-making.

Requirements

• Proven experience working as a Business Partner;
• Experience in a mid-sized agency environment (marketing, advertising, digital, or service provider);
• Experience in dynamic environments with multiple projects and clients;
• Hands-on experience with organizational culture and people development;
• Ability to move between strategy and execution;
• Excellent communication, active listening, and situational awareness;
• Emotional maturity and autonomy to handle difficult conversations.

Benefits

• Knowledge-sharing environment and networking opportunities with partners and clients;
• Access to content, workshops, and industry events organized or recommended by Macfor (subject to contract or partner interest);
• Recommendations of reference literature and recognized methodologies to improve service delivery;
• Freedom to propose solutions, participate in strategic meetings, and contribute suggestions across management, technology, growth, and marketing;
• Full autonomy in selecting methods and strategies to meet contracted deliverables;
• Opportunity to develop new projects and grow.