Hybrid Product Manager – Sexual Wellness, B2B

at Lovehoney Group

• Job title: Product Manager – Sexual Wellness, B2B
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Berlin, Germany

About the role

• Product Manager driving product strategy and development for Lovehoney Group's innovative sexual wellbeing products. Collaborating with cross-functional teams to deliver successful consumer products.

Responsibilities

• Contribute to and execute the sexual wellness category strategy across toys and essentials for US and UK retail markets
• Support development of clear range architectures (good/better/best tiers, price ladders, entry-to-premium segmentation)
• Analyse sales performance, competitive landscapes, and market trends to identify white space opportunities and range optimisation potential
• Support assortment localisation for US and UK retailers, ensuring compliance, pricing logic, and customer relevance
• Work closely with Sales to develop compelling, retailer-ready product portfolios aligned to big-box retail requirements
• Contribute to product roadmaps based on consumer insight, retail feedback, margin targets, and brand positioning
• Support product group prioritisation decisions based on commercial viability, strategic fit, and operational feasibility
• Help translate evolving sexual wellness trends into scalable, mainstream retail concepts
• Lead end-to-end development of physical products from concept through mass production and retail launch
• Manage complex multi-SKU projects (e.g., kits, seasonal programs, retailer-exclusive bundles)
• Define product requirements in collaboration with design, engineering, regulatory, and sales teams
• Coordinate timelines, samples, approvals, packaging, and production readiness with manufacturing partners
• Track milestones, budgets, and risks to ensure on-time, on-spec delivery
• Ensure products meet quality, safety, regulatory, and retailer compliance standards
• Act as a central point of coordination between internal stakeholders and external suppliers across time zones

Requirements

• Strong interest in physical consumer products, ideally within wellness, personal care, or intimate categories
• Understanding of product lifecycle management from concept to retail launch
• Commercial mindset with the ability to balance customer needs, retailer requirements, and margin targets
• Analytical thinking with confidence working with sales data, competitor benchmarking, and portfolio performance metrics
• Structured project management capabilities and the ability to manage multiple parallel workstreams
• Experience working cross-functionally and ideally with international suppliers
• Clear communication skills and comfort operating in a B2B retail environment
• Degree in business, marketing, engineering, product development, or a related field

Benefits

• A welcoming workplace full of drinks, snacks, friendly faces and fun team-building events
• Access to unique discounts at high street retailers, hotels, and service providers, in addition to a 50% discount on all Lovehoney products to explore and discover new ways to have fun
• Enjoy a hybrid work model that fosters flexibility and work-life balance, with three days per week in-office and the opportunity to work remotely for up to 4 weeks per year, alongside 25 days’ holiday, plus an additional day for each year you are with Lovehoney, providing ample time for relaxation, rejuvenation, and exploration
• Access to customized training opportunities to support your unique learning journey, complemented by biannual feedback cycles, offering valuable insights into your performance and growth areas, enhancing your development within the company.
• Recognising the significance of physical and mental health, we proudly provide gym benefits in addition to a mental wellbeing platform, to ensure our employees thrive both professionally and personally.