SEO Manager at Lightburn developing SEO strategies for diverse B2B and manufacturing clients. Responsibilities include keyword research, technical SEO, and performance reporting.
Responsibilities
Keyword research and search intent analysis that shape recommendations for site structure, new pages, and content priorities
A point of view on how and why clients should show up in AI-driven search experiences, not just traditional results
Content briefs and optimization roadmaps that give our team and clients something concrete to act on
On-page and technical SEO work across client sites
Partnering with developers on technical priorities
Experiments designed to test hypotheses and move the needle
Clear reporting on search performance and trends using modern reporting tools
A role in defining how we measure SEO success as the discipline evolves
Recommendations that clients and internal teams can actually use
Requirements
4+ years of experience in SEO or digital marketing with a strong SEO focus
Agency or professional services experience strongly preferred
Proven ability to develop SEO strategy and content optimization roadmaps
Strong keyword research and search intent analysis skills that translate into real recommendations
Experience developing content briefs and site structure recommendations
Technical SEO fluency: site structure, crawlability, structured data, page speed
Comfort working across multiple client accounts with different industries and needs
Strong written and verbal communication skills
Genuine curiosity about how search algorithms work and where the industry is headed
A point of view on generative search and AI-driven visibility, even if you're still developing it
Ability to balance strategic thinking with hands-on execution
Entrepreneurial spirit and comfort with increasing autonomy
Collaborative attitude and willingness to share what you're learning with the team
Benefits
Competitive salary basted on experience and industry-leading benefits, including generous vacation, flexible schedule, dental and medical insurance, 401(k), and all sorts of other fun stuff.
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