Growth Manager focusing on SEO and conversion optimization for AI data platform. Managing engagement and traffic strategies to enhance user experience and conversion rates.
About the role
- B2B Marketing Manager overseeing marketing strategies and execution in a hybrid role for an educational organization. Focusing on B2B products and collaborating with sales and content teams.
Responsibilities
- Independently manage and further develop comprehensive B2B marketing initiatives in close collaboration with Sales and specialized B2B experts.
- Analyze market, audience, and performance data to continuously optimize the entire marketing ecosystem.
- Develop and own persuasive B2B copy across all channels — audience-targeted, conversion-driven, and context-appropriate, regardless of medium.
- Work closely with Sales, Content, Design, and external experts to translate complex offerings into clear, effective messages.
- Ensure the conceptual and technical implementation of all marketing activities in alignment with Sales, Product, and internal systems.
- Strategically scale effective initiatives — with clear priorities, measurable goals, and increasing strategic responsibility.
Requirements
- At least 3–5 years of solid B2B marketing experience, ideally in education, professional development, or with complex/consultative products.
- Proven strong strategic and analytical understanding of holistic marketing ecosystems.
- Advanced copywriting expertise: you think like the audience, write like the audience, and use words that precisely achieve the intended effect — tailored to channel and objective.
- Experience working closely with sales teams and collaborating with specialized B2B experts.
- High level of ownership, entrepreneurial mindset, and motivation to take on a leadership role in the future.
- Willingness to regularly contribute to on-site marketing activities (location: Mannheim).
Benefits
- Salary: €36,000–€48,000 base (depending on skills and experience).
- Opportunity for a three-digit commission per participant (resulting in four- to five-digit annual commission).
- State-of-the-art office in cooperation with Snocks GmbH (part of a €100M+ corporate group).
- High flexibility and freedom to work autonomously, with a performance-driven structure.
- Small, closely collaborating team with flat hierarchies, short decision-making paths, and a strong implementation and performance focus.
- Direct impact on growth, marketing, and positioning.
- Close collaboration with experienced B2B experts, targeted knowledge transfer, and active support for your professional, strategic, and personal development.
- Deep insight into AI-driven business models and marketing approaches — with room to build your own skills and sustainably increase your market value.
- Marketing a no-brainer B2B product with a clear value proposition and a strong competitive moat (delivers knowledge and revenue rather than costs).
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Field Marketing Manager developing and executing marketing strategies for AI data platform Encord. Collaborating with sales teams, managing events, and optimizing branding efforts.
Marketing Manager responsible for product marketing and growth strategies at an AI healthcare startup. Focused on improving health equity in cancer care and expanding access to clinical trials.
Growth Marketing Manager driving customer acquisition for healthcare innovator. Leading strategies and optimizing channels to impact revenue in a hybrid role.
Relationship Executive at Absa Bank managing Growth Business key account portfolios. Driving financial targets, developing client relationships, and ensuring compliance with banking policies.
Principal EHS Consultant at BSI focusing on safety and EHS services in the Southeast region. Leading business growth and client relationships while managing consulting teams and engagements.
Growth Marketing Manager executing marketing plans and demand generation for HID. Collaborating with global teams on segment campaigns and demand creation programs.
Senior Growth Marketer focusing on partner integrations to drive new member sign - ups for Hinge Health. Collaborating with internal and external teams to optimize performance and scale partnerships.
Enterprise Growth Manager at Pointr focusing on scalable pipeline generation in the healthcare sector. Collaborating with Sales, Product, and Marketing to drive revenue growth across healthcare accounts.
Growth Specialist conducting data - driven insights and strategies at Alper Seguros. Collaborating with data, marketing, and commercial teams to enhance business growth and performance.