Paid Media Specialist developing audience strategies and optimizing campaigns for Adsmurai based in Barcelona. Collaborating with partners to enhance ad performance across platforms and providing strategic insights.
About the role
- Digital Paid Media Manager driving profitable growth and measurable impact across EMEA for Intrepid Travel. Leading paid media campaigns, optimizing performance and collaborating with global teams.
Responsibilities
- Lead on Intrepid’s paid digital media across EMEA, owning performance across channels including SEM, Paid Social, Programmatic (Display, Video, Digital OOH), and CTV/BVOD
- Manage campaigns end to end – from strategy and briefing through to optimisation, reporting, and insights
- Partner closely with the Global Head of Paid Digital Media and our media agency, you’ll help evolve our paid media strategy, test new channels and formats, and continuously improve efficiency and performance
- Translate business objectives into clear briefs for agency and creative partners, collaborate with global digital teams to optimise our paid media tech stack and ways of working
Requirements
- 5+ years’ experience in digital paid media, with a strong performance mindset
- Hands-on experience across platforms such as Google Ads, Meta, YouTube, and DSPs
- Strong analytics capability, using tools like Google Analytics, Looker Studio, Power BI, Amplitude, or similar
- Experience managing large budgets and delivering measurable ROI
- Confidence running multiple campaigns simultaneously and pivoting based on business needs
- Experience working with or within media agencies
- Strong project management skills (e.g. Asana or similar tools)
- Excellent written and verbal communication skills
- A genuine interest in digital media, performance marketing, and emerging trends
Benefits
- Flexible work arrangements, work-from-home and the ability to 'work from anywhere' 4 weeks a year
- A free Intrepid trip every year, plus generous discounts for families, and close friends
- 5 extra days of leave a year for use on Intrepid trips
- A minimum of 10 weeks paid parental leave for all parents, and other additional leave provisions.
- Access to e-learning platforms, professional development and mentor programs
- 20 hours of volunteer leave every year to use on causes most important to you
- Employee Assistance Program, a 24/7 service that offers counselling for you and your family
Job title
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