Founding Marketer at Finch building marketing strategies to improve access to legal services for everyday Americans. Collaborating across functions to enhance the company’s brand presence.
About the role
- VP of Global Marketing responsible for driving growth across IVT product portfolios at Haemonetics. Leading marketing strategies and new product launches in a dynamic environment.
Responsibilities
- Lead global marketing efforts to build and drive growth across IVT product portfolios
- Direct alignment of marketing and promotional strategies globally
- Lead strategic planning, development, and execution of marketing initiatives and new product launches
- Work closely with cross-functional teams, including R&D, Sales, and Regulatory Affairs
- Ensure cohesive and impactful product introductions and marketing campaigns
- Develop and implement a comprehensive global marketing strategy
- Oversee the creation of go-to-market plans for new products
- Manage global marketing campaigns to drive product awareness and adoption
- Establish relationships with key opinion leaders and stakeholders to support launches and initiatives
- Monitor and report on performance of marketing campaigns and product launches
Requirements
- Bachelor's Degree - B.S. or B.A.
- Master's Degree MBA or additional education in life sciences discipline preferred
- 10+ years Marketing experience in biotech, pharmaceutical or other areas of life sciences
- Previous IVT experience in a marketing, sales and product management role strongly preferred
- Life sciences’ product in-line marketing and launch/product commercialization experience required
- Strong social skills, maturity, and the capability of presenting ideas and concepts to a diverse range of individuals
- Excellence in collaborative and cross-functional problem solving and communications, innovative thinking, sense of urgency, and a passion for helping patients and their communities
Benefits
- 401(k) with up to a 6% employer match
- Employee stock purchase plan
- Flexible time off for salaried employees
- Accrual of three to five weeks’ vacation annually (based on tenure)
- Accrual of up to 64 hours (annually) of paid sick time
- Paid and/or floating holidays
- Parental leave
- Short- and long-term disability insurance
- Tuition reimbursement
- Health and welfare benefits
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