Trade Marketing Analyst responsible for executing marketing strategies across retail channels in southern Brazil. Focusing on performance analysis and client relationship management as part of Grupo Boticário.
Responsibilities
Responsible for developing, implementing and monitoring the trade marketing strategy across all retail channels in the South region, ensuring excellent execution, customer relationship management and performance analysis.
Main responsibilities:
• Planning and execution of trade activities across all retail channels (grocery, pharmacy, perfumery/beauty and department stores).
• Budget management and ROI evaluation.
• Analysis of performance indicators and generation of strategic insights.
• Relationship management with retail clients and partners.
• Ensuring execution at the point of sale (visibility and merchandising materials).
• Alignment and synergy with Commercial, Marketing and Supply areas.
Requirements
Solid experience in trade marketing with a focus on retail.
Residence in the South region, in an area with easy access to an airport.
Prior experience with market monitoring tools IQVIA, Nielsen and Scanntech is required.
Analytical profile, strategic vision and strong command of performance indicators.
Advanced Excel and analysis tools.
Availability to travel.
Prior experience operating within the indirect distribution network is required.
Benefits
Health — your health is a priority:
• Medical and dental plan
• Medication assistance
• Health allowance for family members
• Free psychotherapy sessions
• Telemedicine and second medical opinion
• Free flu vaccination
• Health care programs
Meals:
• Meal allowance or local restaurant card (depending on work model)
• Food allowance
• Christmas food allowance
Well-being and quality of life:
• Gym and fitness studio plan
• Home office allowance (for hybrid and remote work models)
• Pet health plan
• Birthday day off
• Up to 40% discount on our products
• Employee association (agreements and partnerships, multibrand store, gyms via TotalPass, courses and more)
• Travel and lodging program
For your family:
• Childcare assistance
• Child nutrition credit
• Babysitter allowance
• School supplies allowance
• Legal, psychological and social counseling
• Support for atypical parents
• Extended parental leave (180 days for mothers and 120 days for fathers)
Mobility for your on-site journey:
• Transport voucher and parking (hybrid and on-site models)
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