Marketing Communications Specialist on Ford's Consumer Marketing team to enhance sales and loyalty through strategic initiatives. Collaborating across departments to ensure impactful messaging.
Responsibilities
Aid the Director of Retail Marketing Communications and be the principal liaison between the Global Dealer Engagement and Ford Philanthropy teams
Assist the Retail Communications Manager in liaising with the C&I team to align messaging during national sales events
Translate "Ford Building Together" brand moments into actionable marketing campaigns
Manage cross-functional communications with agency partners
Ensure retail sales events are supported by clear, accurate incentive messaging.
Requirements
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
Minimum of 3 years of experience in marketing, advertising, or project management.
Familiarity with the agency/client relationship model is highly preferred.
Proven ability to manage multiple projects simultaneously, meet tight deadlines, and maintain organized workflows.
Exceptional written and verbal communication skills, with the ability to "translate" technical incentive data into consumer-friendly language.
Extreme attention to detail is required for managing incentive accuracy and campaign brief requirements.
Advanced proficiency in Microsoft Office Suite (specifically PowerPoint for presentations and Excel for data organization).
Must possess the ability to distill complex, technical information (like incentive programs) into simple, persuasive consumer messaging.
Ability to build relationships across different tiers of the organization and with external partners.
A "self-starter" mentality with the ability to anticipate needs before they arise.
Comfortable working in a fast-paced environment where priorities can shift based on market needs.
Benefits
Immediate medical, dental, vision and prescription drug coverage
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
Paid time off and the option to purchase additional vacation time.
Job title
Marketing Communications Specialist – Retail and Dealer Engagement
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