Affiliate Manager managing several iGaming operator affiliate programs with high ownership across various Tier 1 markets. Deep industry expertise and strong affiliate relationships are required.
Responsibilities
Own and manage affiliate programs for several assigned iGaming operator clients from day one.
Serve as the primary point of contact for assigned operators, regular calls, strategy alignment, performance reviews.
Define and execute affiliate program strategy: GEO targets, payout models (CPA / RevShare / Hybrid), traffic mix goals.
Set up, configure, and maintain affiliate programs within the PartnerMatrix (PMA) platform.
Proactively identify and action program improvements; escalate blockers to the Head of Managed Services and Marketing with proposed solutions.
Identify, outreach and onboard high-quality affiliates matching each operator's target GEO and vertical.
Build and maintain strong working relationships with affiliates — be the trusted partner they call first.
Negotiate CPA rates, RevShare deals, and hybrid structures on behalf of operators within approved guidelines.
Run regular check-ins with top-performing affiliates; identify upsell and cross-program opportunities.
Maintain an updated affiliate pipeline per client, track deal status and conversion from outreach to activation.
Ensure all managed affiliates have completed KYC/AML onboarding before activation without exceptions.
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