Analista de Marketing na Feel Alive projetando estratégias criativas e conteúdo digital. Focado em narrativas para conectar a marca ao público através de várias plataformas.
About the role
- Marketing Technology Associate supporting marketing technology and data systems for customer insights and business growth at Enova International.
Responsibilities
- Partner with cross-functional teams to design, implement, and manage customer data workflows within the Real-Time CDP.
- Support Optimizely Web experiments including page setup, event creation, metric configuration, and Adobe Analytics integration
- Ensure proper implementation and maintenance of consent management platform (Osano), including monitoring new cookies and assisting with classification workflows
- Provide technical support for Email/SMS platforms (Responsys, SFMC), ensuring data feeds, automations, and integrations function properly
- Maintain vendor measurement in integrations and ensure inbound and outbound data parity across platforms
- Manage and administer web analytics tools (Adobe Analytics, Google Analytics, Hotjar), including user permissions, event tracking, and data validation
- Configure and manage Tag Management Systems , including implementation of third-party scripts and tracking pixels
Requirements
- 3-5 years of experience in marketing technology, product ownership, or digital marketing roles.
- Bachelor’s degree in Marketing, Data/Business Analytics, or a related field.
- Experience with relevant platforms (e.g., SFMC,Responsys,Data360, Optimizely).
- Working knowledge of SQL
- Strong understanding of digital marketing, data analytics, and marketing automation tools.
- Experience troubleshooting integrations and resolving data inconsistencies
- Experience working cross-functionally in Agile environments
Benefits
- Health, dental, and vision insurance including mental health benefits
- 401(k) matching plus a roth option (U.S. Based employees only)
- PTO & paid holidays off
- Sabbatical program (for eligible roles)
- Summer hours (for eligible roles)
- Paid parental leave
- DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
- Employee recognition and rewards program
- Charitable matching and a paid volunteer day…Plus so much more!
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