PPC Campaign Executive driving high - quality leads and pipeline growth through paid search campaigns. Planning, building, and optimising PPC campaigns across Google Ads and Microsoft Advertising for Ideagen's SaaS solutions.
About the role
- Paid Media Executive responsible for driving innovative campaigns across digital platforms. Collaborating with teams to optimize paid media strategies for client success.
Responsibilities
- Manage paid media campaigns end-to-end, independently build, optimise, troubleshoot and improve campaign performance.
- Work across multiple departments - account management and creative teams - to maintain momentum across retainers and projects.
- Develop innovative and strategic media approaches that align with client goals, leveraging new platform formats and techniques.
- Stay ahead of industry trends and share thought leadership on platform innovations, paid media strategies, and emerging social trends.
- Share insights both internally and externally on digital media buying, tools and measurement.
- Build strong relationships with clients, platform representatives, and software partners to maximize campaign success.
- Generate detailed campaign analysis and insights that drive continuous improvement based on detailed KPI tracking and understanding.
- Present monthly performance reports and strategic recommendations in a clear and engaging manner.
- Maintain reliable tracking, including UTMs, pixel events, platform integrations.
- Push reporting excellence through utilization of automated dashboards.
Requirements
- Previous hands-on experience with paid social ads managers within Meta, TikTok, LinkedIn, Reddit, Pinterest, paid search such as Google, YouTube, GDN, PMax, and Programmatic (Display, Podcasts, Media partnerships, Retail Media).
- Relationships with DSPs, SSPs, publishers and data partners.
- Experience with tracking set-ups, UTMs, dashboard maintenance and analytics tools - GA4, Adobe Analytics, Google DV360, Trade Desk, Amazon DSP, Adform.
- Client facing experience.
- Experience with Sprout, Meltwater, Supermetrics, RivalIQ, or a willingness to learn these tools.
- Experience in SEO a bonus - keyword planning, performance analysis, LLM and GEO understanding and optimisation.
Benefits
- Named in Campaign Magazine's Best Places to Work 7 years running
- Hybrid working - 2-3 day in the office per week
- Private Healthcare & Life Insurance, 25 Days+ Holiday
- Team Mini breaks in the UK and abroad, Regular Socials
- Culture: Open, Engaged & Inspirational
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Advertising Campaign Manager executing advertising strategies for Uline, enhancing customer engagement across digital and traditional media.
UKI Media Specialist responsible for media strategy and campaign execution in the UK and Ireland. Managing agency relationships and optimizing multi - million pound budgets to drive brand love.
Account & Campaign Manager ensuring smooth campaign execution for Rohlik Group across multiple markets. Building long - term partnerships and managing campaign life cycles with strong communication skills.
Campaign Manager executing statewide housing advocacy initiatives with the Statewide Affordable Housing Advocacy Coalition. Managing projects, coalition partnerships, and contributing to long - term policy change in California.
People Lead managing a team in thermal production and distribution for WSP in Karlstad. Leading, developing, and collaborating on customer projects in a dynamic environment.
Account & Campaign Manager at Rohlik Group managing advertising campaigns across multiple countries. Leading campaign execution and optimization while building client relationships.
Lead Performance Marketing & Growth for Wellnest, elevating customer experience through data - driven strategies and targeted growth efforts.
Demand Generation Manager defining benchmarks and leading multi - channel campaigns for Centah's SaaS growth. Collaborating across teams, leveraging AI for automation and impact.
Performance Marketing Manager focusing on SEA & Web Analytics at morefire GmbH. Responsible for campaign management and data analysis to drive business success in a hybrid environment.