Marketing Executive at Sharesies Personal supporting diverse marketing initiatives for customer engagement and product adoption. Seeking great communicators, adaptable team players motivated by our vision.
About the role
- Senior Marketing Executive supporting the Digital Accountancy Show with marketing strategies and campaign execution. Collaborating with event stakeholders and managing digital marketing campaigns.
Responsibilities
- Execute comprehensive marketing strategies for Digital Accountancy Show
- Manage the full marketing lifecycle, being involved in concept and delivering execution. This will include audience targeting, content creation, delivering the event onsite, and post-campaign analysis
- Collaborate with event stakeholders, including sales teams and sponsors, to ensure alignment on goals and messaging
- Lead the development and optimisation of digital campaigns (including email marketing, social media, SEO/SEM, and PPC) to drive event awareness, registrations, and engagement
- Oversee the management of event websites, ensuring they are regularly updated and optimised for SEO, user experience, and lead generation
- Develop compelling and engaging content tailored to the event's target audience, including promotional materials, press releases, blogs, and case studies
- Track and analyse marketing campaign performance using metrics and KPIs to measure effectiveness and identify areas for improvement
- Utilise CRM systems and marketing automation tools to segment, nurture, and engage audiences effectively
- Build and maintain strong relationships with key internal and external stakeholders, including exhibitors, partners, media, and industry associations
Requirements
- Proven experience (3+ years) delivering marketing campaigns for events or B2B communities, ideally within professional services, technology, or finance
- Confident communicator who can influence cross-functional teams and explain complex concepts with clarity
- Experience with budget management
- Analytical mindset with hands-on experience using CRM, marketing automation, and analytics platforms
- Methodical project manager who thrives on deadlines, detail, and continuous optimisation
- Curious self-starter who actively listens to customer challenges and translates them into actionable marketing initiatives
- Strong copywriting, content development, and project management skills
- Ability to work in a fast-paced, results-oriented environment
Benefits
- 🎂 Birthday Day off
- 🏡 Flexible working as well as hybrid working
- 👶 Enhanced family pay (maternity & paternity)
- 🚲 Cycle to work scheme
- 🚂 Interest free travel loans
- 📚 Free online academy to focus on professional development and upskilling
- 🧠 Specialist external performance coach services available to all employees
- 🤝 Employee assistance programme
- 👩⚕️ 24/7 access to our virtual GP service
- 🏆 Long service awards
- 💰 Pension as well as offering salary sacrifice
- 👪 Life cover
- 🔒 Group income protection
- 🍾 Fully stocked beer & wine fridge in the office
- 🎉 Regular company socials organised throughout the year
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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