Hybrid Social Media Marketing Manager – Startups & SMEs

Posted 4 hours ago

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About the role

  • Social Media Marketing Manager developing and implementing strategies for small brands in Germany. Overseeing content creation and performance analysis on social media platforms.

Responsibilities

  • You develop, plan and implement social media strategies for our clients on platforms such as Instagram, Facebook, LinkedIn and TikTok.
  • You create content plans and are responsible for operational execution — from the idea to the final posting and reporting.
  • You coordinate shoots, Reels and content productions together with our partners, creators and clients.
  • You analyze the performance of posts and campaigns and derive optimization opportunities.
  • You manage social media campaigns (organic & paid) and develop creative communication concepts.
  • You work closely with our clients (often the business owners themselves) to ensure consistent brand communication.

Requirements

  • You have at least 3 years of experience in social media or digital marketing, ideally on the agency side.
  • You are highly familiar with common social media platforms and tools (Meta Business Suite, Swat, Creator Studio etc.).
  • You have a good sense for trends, storytelling and aesthetics — whether it’s food content, construction-site Reels or trades/handyman content.
  • You work in a structured way, are communicative and eager to take on responsibility and engage with a wide variety of topics.
  • You have good to very good skills in Canva and the Adobe programs.

Benefits

  • Variety & creative freedom: You’ll manage exciting small brands, startups and companies from a wide range of industries — with a high degree of ownership.
  • Creative environment: Every idea counts. We encourage initiative and keep decision-making paths short.
  • Flexible hours & hybrid work: Work from the office, remotely or from the Elbe beach — as long as you deliver results.
  • Team spirit: We’re a small, well-coordinated team passionate about social media — and we enjoy celebrating successes together.
  • Snacks & good vibes: We provide coffee, Fritz, tea, snacks and a positive atmosphere for everyone.

Job title

Social Media Marketing Manager – Startups & SMEs

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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