Change Management Lead for autonomous vehicle data collection operations at GM. Leading complex, cross - functional operational changes to ensure data quality and safety.
About the role
- Implement and optimize digital advertising campaigns across major platforms, deliver performance insights and improve AdOps processes. Collaborate with Media and cross-functional teams to monetize inventory and add client value.
Responsibilities
- Implement digital campaigns across multiple platforms (Google Ad Manager, Display & Video 360, Google Ads, Facebook Ads, internal D! platforms, etc.)
- Manage and optimize campaign performance against branding/prospecting and performance KPIs
- Produce reports and deliver insights to internal teams and to clients
- Proactively communicate campaign status, inventory analysis, forecasts, etc.
- Contribute to ongoing analysis and improvement of AdOps infrastructure, proactively seeking more streamlined and automated processes
- Collaborate with the Media team (AdOps/Product + Sales) and other company areas to create or improve products that help monetize inventory and/or add value for clients.
Requirements
- Bachelor’s degree in Industrial Engineering, Marketing, Commercial Management, Business Administration, Advertising or related field
- 2+ years of experience in roles within the digital ecosystem
- 2+ years of experience with trafficking platforms such as Google Ad Manager, Google Ads, Display & Video 360, Facebook Ads, etc.
- Technical troubleshooting skills (intermediate)
- Proficient with Google Analytics / GA4 / Google Tag Manager
- Familiarity with query platforms / Metabase / Power BI
- Knowledge of DSP, SSP and DMP platforms (audiences)
- Advanced Excel skills and knowledge of Power BI and SQL
- Advanced Spanish
Benefits
- Be part of a company with industry expertise
- Join a team passionate about exploring the world of technology and making it possible for others to travel
- Work on a team that uses technology as a path to innovation and opportunity creation
- Grow your career in a competitive and challenging environment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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