Product Marketing Manager driving core messaging and product launches at an AI sales engagement company. Collaborate with teams to translate customer insights into impactful strategies and materials.
About the role
- Senior Product Marketing Manager at Deepki managing product positioning and sales enablement in the real estate sector. Collaborating with marketing to execute go-to-market strategies and define competitive strategies.
Responsibilities
- Collaborate with product management and marketing departments to develop product positioning and messaging that resonate with our target audiences.
- Understand and support our sales channels; train them on the problems we solve for our buyers and users.
- Develop internal tools and external collateral and enable teams how and when to use them.
- Define and execute GTM strategies for all supported capabilities, products, and services, aligned with our quarterly release cycle.
- Be the expert on our buyers: who they are, how they buy, and their key buying criteria.
- Be an expert on our competition and how they are positioned to develop defensive strategies.
- Act as the primary thought leader for the products you support, including speaking engagements and written works.
- Partner with Finance and Product to optimize pricing models that reflect value and drive expansion in the target sectors.
Requirements
- 5+ years of Product Marketing experience in a fast-paced software environment
- Deep understanding of the Real Estate Investment and/or Finance sector is highly preferred
- Highly proactive and comfortable delivering high-quality output in a fast-paced, two-week sprint model
- Fluency in English.
- Full professional proficiency in French or German is a plus
- Proficiency with HubSpot, Wordpress, Project tracking tools and AI tools.
Benefits
- Health insurance
- Pension scheme
- Professional development opportunities
- Flexible working hours
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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