Online Marketing Specialist driving digital marketing initiatives at DATAGROUP. Focusing on campaign development, performance marketing, and collaboration with sales and design teams.
Responsibilities
Development, implementation and continuous optimization of online marketing measures
Planning, management and further development of cross-channel digital campaigns
Derivation and implementation of data-driven measures to increase leads and revenue
Close collaboration and alignment with Sales and Graphic/Design
Requirements
Completed vocational training or degree in Marketing, Communications, Media, Business Administration or a comparable field
Solid, practical experience in online marketing
Very good knowledge of performance marketing as well as digital marketing channels
Confident use of analytics and tracking tools (e.g., Google Analytics)
Basic understanding of SEO, User Experience (UX) and conversion optimization
Very good German skills and good English skills, both written and spoken
Benefits
Flexible working hours and options for remote work
Creative freedom in an innovative company with a crisis-proof working environment
Individual training and development opportunities for your personal and professional growth
Modern workstations with ergonomic, height-adjustable desks
Attractive additional benefits such as BusinessBike, Hansefit and regular team events
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