Solutions Product Marketing Manager driving go - to - market strategies for AI adoption in Finance, Healthcare, Legal, and Consulting sectors. Collaborating with marketing and sales to ensure successful campaigns.
About the role
- German speaking GTM Marketing Manager driving market growth for a leading AI-driven tender management firm. Focused on establishing presence in DACH region through strategic relationships and product positioning.
Responsibilities
- Launch GTM Strategy and plan for product roll out in DACH.
- Work closely with commercial data team to identify entry points, messaging and opportunities.
- Build and maintain sustainable relationships with customers, industry experts, partners and key decision-makers.
- Represent Tendium at trade fairs, conferences, and industry events.
- Collaborate closely with product teams, sales, customer success and creative marketing to enhance customer experience.
- Ensure pricing and packaging model matches customer willingness to pay and market expectations.
- Utilize digital tools and CRM systems to analyze launch performance and key metrics.
- Stay up to date on trends in public procurement, AI, and B2B SaaS.
Requirements
- 6+ years of experience from similar roles
- Native or fluent German
- Excellent English communication skills
- Experience with or understanding of B2B SaaS environments
- Commercial background within marketing, sales, or related revenue-focused role.
- Good knowledge of public procurement system in DACH & Europe (nice-to-have)
- A completed degree in business administration or comparable education (nice-to-have)
Benefits
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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