Hybrid Growth Enablement Lead

at BrandActive

• Job title: Growth Enablement Lead
• Job type: Full Time
• Experience level: Senior
• Salary: CA$100,000 - CA$150,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Toronto, Canada

About the role

• Growth Enablement Lead at BrandActive driving sustainable revenue growth through improved systems and processes. Managing strategic initiatives across cross-functional teams.

Responsibilities

• Acts as the “doer” behind strategic goals set by SVP, Growth, ensuring campaigns, content, sales initiatives, partnerships and strategic offerings are executively effectively in alignment with business goals
• Effectively translates growth strategy into action plans, ensuring that everyone is working towards the same goals and priorities
• Manages the end-to-end partnership program by onboarding and enabling partners, coordinating internally across Marketing/Sales/CS, maintaining partner resources, tracking performance and engagement, facilitating ongoing communication and quarterly reviews, optimizing partnership operations, and identifying opportunities to deepen or expand partnership channels
• Owns the creation and delivery of recurring metrics decks by consolidating cross-functional data, ensuring reporting accuracy, developing templates and visualization standards, translating insights into recommendations, coordinating reporting cadences, identifying gaps in visibility, partnering with RevOps, Marketing and Sales
• Project manages strategic initiatives, tracking execution, including campaigns, speaking engagements, partnership actions, and maintaining visibility from planning through to delivery
• Supports new offerings by defining the sales and marketing requirements for successful launch, mapping the end-to-end go-to-market needs (positioning, messaging, collateral, processes, training, partner alignment), and ensuring Sales and Marketing teams have the clarity, tools, and enablement needed to operationalize and achieve growth targets
• Supports role clarity and capability-building across growth roles, creating playbooks, SOPs and templates to harmonize workflows so the teams can collaborate more effectively
• Supports social selling and partnership enablement, helping translate relationship-building efforts into coordinated actions, tracked follow-through, and measurable results (in partnership with Sales, Revenue Operations, and Marketing)
• Drives cross-functional alignment and execution readiness, coordinating handoffs between marketing, sales, content, and partnerships to support collaboration, proactivity and successfully achieve milestones
• Identifies bottlenecks and creates systems to eliminate them, building repeatable processes that reduce manual effort and solve cross-functional friction
• Owns and evolves the GTM integrated calendar, initiative tracker and performance scorecard, bringing structure, visibility, and accountability to high-priority work across teams
• Facilitates growth team huddles, cross team forums, and retrospectives
• Evaluates new tools and if adopted ensures teams use systems effectively
• Manages vendor relationships where applicable
• Applies AI to improve workflows
• Lead and coach team members by providing individualized feedback and development opportunities that foster career progression. Manage team performance by addressing concerns proactively, conducting annual reviews, annual development meetings and offering constructive feedback regularly. May participate and provide input into hiring process for team members. Own your growth by setting and updating development goals, actively seeking feedback, and aligning your aspirations with business goals. Contribute to internal initiatives that impact the client and/or team member experience such as our EDI Advisory Committee, Community Impact Committee, or our Social Committee. Bring forward smarter, faster, better solutions to processes and identify opportunities to be more agile in day-to-day activities. Demonstrate inclusive and supportive behavior, contributing to BrandActive’s core values of trust, agility, and growth, commitment to equity, diversity, and inclusion, (EDI), humanity, and wellbeing.

Requirements

• 5+ years of experience in growth operations, strategic project leadership, or business enablement and cross-functional operations, ideally supporting client-facing teams
• Demonstrated success in orchestrating complex cross-functional initiatives, ensuring alignment between strategy, execution and measurable growth outcomes
• Demonstrated ability to build structure in ambiguity, creating clarity, frameworks, and repeatable processes in fast-paced and evolving environments
• Commercially minded with a strong understanding of the GTM engine, able to anticipate what growth teams need and prioritize initiatives that improve conversion, efficiency, and client experience
• Expert at simplifying processes, improving workflows, and reducing operational friction, especially at handoff points
• Experience designing or improving enablement programs to successfully drive revenue
• Comfortable serving as the connective tissue across leadership, sales, and marketing, clarifying roles, timelines, and ownership to ensure forward progress
• Strong communicator and facilitator, able to influence without authority and drive alignment across diverse stakeholders
• High integrity, growth mindset, and a collaborative, solutions-oriented approach
• Familiarity with GTM tools such as HubSpot, 6sense or Outreach is a strong asset
• Strong analytical thinking, able to use insights to shape priorities, diagnose issues and inform process improvements.

Benefits

• Comprehensive health and dental coverage with no waiting period – your benefits start on day one.
• Mental health resources such as an Employee Assistant Program (EAP) and access to the Headspace app.
• Generous paid time off: 4 weeks of vacation, additional office closures, Flex Fridays, and extended long weekends throughout the summer.
• Holistic wellbeing benefits, including a wellbeing allowance, flexible additional time off to care for a loved one, support mental health, or observe meaningful religious or cultural holidays.
• $2,000 annual professional and personal development support , including funding and time off for learning to support your growth.