Field Marketing Manager driving regional marketing strategy and campaigns for North West Europe at F5. Collaborating closely with sales leadership and managing the marketing budget for effective field engagement.
About the role
- Join marketing team at Bowtie Life Insurance as Senior Officer, leveraging marketing strategies and influencer relationships. Drive brand visibility and manage marketing projects effectively.
Responsibilities
- Cultivate and foster positive relationships with influencers, partners, and internal stakeholders
- Lead end-to-end event management, including the planning, coordination, and execution of brand activations, workshops, and large-scale events
- Develop and manage strategic partnerships across a diverse ecosystem, including Corporate Brands, NGOs and Startups to drive mutual growth
- Identify meaningful influencer profiles for content creation across social media platforms
- Ability to implement influencer marketing strategies that support overarching marketing goals and boost brand visibility
- Comprehensive understanding of major social media platforms such as Instagram, YouTube, Facebook, Thread and LinkedIn
- Proficiency in platform-specific algorithms, best practices, and content formats
- Measure and interpret campaign performance metrics, as well as extract actionable insights from data
- Assist in conducting market research, competitor monitoring & analysis
Requirements
- 3+ years of hands-on marketing experience
- Degree in Business Administration, Marketing, or related disciplines
- Strong project management skills, accuracy and detail-minded
- Excellent communication skills, and strong command of spoken and written English and Chinese
- Strong sense of ownership - you are instrumental to our success and the owner of your own growth!
Benefits
- Competitive package
- Flexible work arrangement
- Benefits include medical/ dental coverage and wellness programs
- Employee discounts
- Fun, co-operative, and flexible startup culture
- Weekly sharing sessions and regular social gatherings
- Excellent learning opportunities with Professional Development Sponsorship
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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