Director of Content Marketing at Airwallex managing content strategy for global business communications. Leading a team to drive brand engagement and effectively communicate product value in a competitive landscape.
About the role
- Integrated Content Marketing Manager focused on developing and distributing global content for Attentive's marketing initiatives. Collaborating with teams across various formats and channels to drive international engagement.
Responsibilities
- Create and manage a range of content formats, including: Long-form and thought leadership content, Research-led content, Customer stories and interviews (written and video), Short-form content for campaigns and social
- Turn product, customer, and market insights into clear, compelling stories
- Think strategically about content distribution across channels (web, email, social, events, webinars) working with locally based demand and customer manager
- Repurpose and adapt content to maximise reach and impact
- Partner with US-based Content, Product Marketing, and Research teams to localise and activate global content
- Track performance and usage to understand what content is working and where to optimise
Requirements
- 5–8+ years of experience in B2B content marketing (SaaS or tech preferred)
- Experience working across multiple content formats and channels
- Strong point of view on content distribution and measurement
- Comfortable collaborating cross-functionally with global stakeholders
- Strong storytelling, editing, and project management skills
Benefits
- Health insurance
- Retirement plans
- Professional development opportunities
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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