Visual Content Curator curating and managing visual content for the PicCollage app. Collaborating with global artists to build an engaging content library for a user base of over 200 million.
About the role
- Director of Content Marketing at Airwallex managing content strategy for global business communications. Leading a team to drive brand engagement and effectively communicate product value in a competitive landscape.
Responsibilities
- Shape how Airwallex communicates the value of its products to businesses around the world
- Own the end-to-end content strategy across all digital platforms
- Build a high-performing content engine that drives engagement and elevates Airwallex's brand
- Lead a team of content creators, editors, and strategists
- Partner closely with growth marketing, product marketing, sales, SEO, design, and regional marketing teams
- Integrate AI tools into content workflows to increase efficiency
- Establish and refine content production processes
- Ensure all content is on-brand and consistent in quality and style
- Define content marketing success metrics and analyze content performance
- Manage external design and content resources
Requirements
- A minimum of 10+ years of experience in content creation, marketing, or a related field
- Proven track record of developing and executing successful content strategies for tech products with a user-first approach
- Exceptional writing and editing skills
- Experience in coaching and team development
- Strong understanding of AI tools and technologies relevant to content marketing
- Familiarity with SEO best practices and content performance analytics tools
- Demonstrated ability to think strategically and creatively
- Ability to work in a fast-paced environment, managing multiple projects simultaneously without compromising quality
Benefits
- medical, dental, and vision insurance
- 401(k) plan
- short-term and long-term disability
- basic life insurance
- well-being benefits
- 20 paid days of vacation
- 12 paid days of company holidays
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