Senior Manager analyzing category performance for the Large Format team at Anheuser-Busch. Leading data-driven strategies and managing a team to optimize growth opportunities in the beer category.
Responsibilities
Lead, empower and drive strong engagement supporting work streams centered around both consumer analytics and planograms space analytics/design throughout the entire annual shelf set cycle
Lead and develop team of Assistant Category Managers
Build positive relationship with retailer as trusted Category advisor across all areas of the Beer business by proactively seeing opportunities and communicating actionable solutions
Optimally communicate, handle and prioritize workload for the team
Develop impactful category analyses and customize shopper insights using a range of syndicated and non-syndicated data sources and content from our Center of Excellence
Synthesize takeaways from various sources to build clear and impactful stories in a visually appealing manner
Develop category strategy recommendations to drive growth based upon found opportunities
Develop and apply pricing tools to identify market opportunities
Pro-actively identify and communicate market level opportunities using standard weekly dashboarding
Provide space allocation and assortment recommendations
Analyze and recommend display and promotional optimization opportunities
Optimally educate internal teammates and external customers on growth opportunities through clear and impactful communications
Requirements
Bachelor’s Degree with an emphasis in business/marketing highly preferred
Previous experience with consumer packed goods category management, sales, or syndicated research
Understanding of DSD, 3-tier system, and a strong knowledge of the retail environment
Strong analytical skills with all types of data, addressing retail customers, and computer proficiency
Strong background in category management tools, processes, and business consulting
Understanding of shopper research and insights, familiarity with syndicated data, software, and measures
Excellent follow-up, communication, presentation, and leadership skills.
Benefits
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
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