Online Marketing Manager strategizing performance for E - Commerce brands. Collaborating with clients to optimize marketing efforts and drive profitable growth.
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Onsite Digital Marketing Specialist
Posted last month
About the role
- Digital Marketing Specialist executing digital channel strategy and content operations for American Crane & Equipment Corporation with independent and proactive planning.
Responsibilities
- Execute digital channel strategy and content operations
- Maintain the master content calendar for ACECO, AL Podcast, and NorLink Solutions
- Schedule content a minimum of 30 days in advance across digital platforms
- Publish social media content across all company platforms
- Coordinate blog publishing schedule, including working directly with freelance writers and consultants
- Write and publish press releases
- Schedule and publish blog posts authored by freelance writers and consultant teams
- Serve as internal liaison to paid advertising consultants
- Compile and report monthly Marketing Dashboard metrics
- Coordinate podcast production workflow
- Build, schedule, and deploy email campaigns
- Coordinate with internal graphic designers and multimedia designers
- Support marketing presence at trade shows and industry events
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field preferred
- 3–5+ years of professional marketing experience required
- Experience managing digital channels and content calendars
- Experience working with external marketing consultants or agencies
- Experience in B2B or industrial/manufacturing environments preferred
- Google Analytics proficiency required
- HubSpot or similar marketing automation platform preferred
- CRM familiarity preferred
- Strong Microsoft Office skills
- Experience managing multi-platform social media channels
- Comfort working with dashboards, data, and reporting metrics
- Ability to verify identity and employment authorization (Form I-9)
- Eligibility to access information or technology governed by U.S. export control laws (including 10 C.F.R. Part 810, EAR, and/or ITAR), where applicable
- Willingness to undergo a background check in accordance with applicable laws
- Willingness to undergo a pre-employment drug screen and participate in randomized drug testing during employment
- Ability to meet posted work schedule and required hours
- Ability to maintain reliable attendance and punctuality
- Willingness to follow all company safety policies and procedures
- Willingness to wear required PPE when in shop or manufacturing areas
- Willingness to complete required safety, compliance, and role-specific training
Benefits
- Comprehensive medical, vision, dental, and life insurance available day one (no wait)
- Wellness plan
- Generous paid time off (unused PTO rolls over each year)
- 401K retirement plan
- 10 paid company holidays
- Tuition reimbursement
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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