Marketing Specialist at Altasciences creating campaigns and digital content to enhance brand awareness and engagement. Involves social media strategy, creativity, and collaboration across teams.
Responsibilities
Create marketing campaigns and tools to raise brand awareness and generate leads/sales: social media, e-blasts, digital advertisements, etc.
Developing and sourcing content for digital platforms
Video creation and editing (series of Quick Chats, brand awareness, and others)
Assisting in SEO optimization projects
Identifying and engaging with vendors (especially to secure ad space, article publication, etc.)
Ensure brand unity across all Altasciences' sites and services
Ensure marketing literature is kept up to date
Any other related tasks, such as formatting existing presentations, creating/updating templates, documentation branding, proofreading/copyediting, and short translations.
Requirements
Degree in Marketing, Advertising, or equivalent (DEC or Bachelor’s).
Minimum two (2) years of related experience
Excellent copywriting and copy editing skills
Highly organized, ability to work on multiple projects simultaneously with evolving priorities
Solid understanding of social media (LinkedIn and Twitter)
Knowledge of Google Ads and Analytics, Salesforce, Mail Chimp, and video editing tools.
Strong computer literacy (namely Outlook, PowerPoint, Excel, Sharepoint, and Drupal).
Project management experience
Strong attention to detail
Knowledge of web analytics
Bilingualism (French and English / written and spoken)
Ability to work autonomously and efficiently
CRO or Pharma industry experience will be considered an asset.
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