Conversion Content Writer driving user action through persuasive copy for a travel tech company. Focused on optimizing the customer journey across digital platforms including landing pages and emails.
Responsibilities
Craft compelling, high-converting B2C content across multiple channels (landing pages, email, ad copy, SEO blogs, case studies, mobile App etc.) with a laser focus on driving measurable business outcomes.
Integrate AI into your daily working, in order to to scale ideation, increase speed and quality of output, optimize copy and stay on top of content trends.
Collaborate with the B2B team to produce compelling copy that will reach millions of users in 35 markets worldwide across multiple channels that creates new partnerships and converts customers.
Collaborate with marketing, product, and design teams to align messaging with the full customer journey, ensuring every piece of content contributes to acquisition, retention, and revenue.
Continuously test, optimize, and iterate content using data-driven insights (A/B testing, heatmaps, analytics) to maximize conversion rates and engagement.
Translate complex product features into crisp, benefit-driven messaging that resonates with target audiences and accelerates decision-making.
Establish and maintain brand voice consistency while adapting tone and approach to specific funnels, campaigns, and audience segments.
Requirements
Excellent proficiency in English, both spoken and written.
You have a proven track record of transforming complex legal, financial, or technical products into simple, benefit-driven messaging that accelerates the customer decision-making process.
You have a portfolio showing content projects that you drove end-to-end and can tie directly to measurable revenue growth.
You leverage AI tools to enhance content strategy, accelerate execution, and unlock new creative and analytical capabilities.
Passion for writing and a drive for excellence.
You are a self-starter, proactive and an excellent project manager.
Benefits
Culture of Autonomy: No micromanagement, no politics. Just ambitious builders shaping the future of travel protection.
Growth Investment: We actively invest in your growth through learning days, tailored development plans, mentorship, internal workshops, and language classes.
Live well: Enjoy comprehensive life and health insurance, private healthcare, wellbeing support via Mindgram, and flexible access to fitness with a gym card.
Flexible Work: enjoy two weeks a year of work-from-anywhere, plus flexible benefits tailored to your lifestyle.
Stay Connected: From an annual travel allowance to team days and company-wide events, we make sure you feel connected across borders.
Tech You Need: You’ll get a MacBook and access to top-tier tools from day one, ensuring you can deliver at your best.
Extra Perk: Get unlimited, free access to AirHelp’s services—because we stand by what we build.
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