Head of RIA Segment Marketing at Advisor360°, leading marketing initiatives for RIA segment. Focused on building brand strategy and engaging the advisor audience with compelling narratives.
Responsibilities
Own the RIA Market Narrative
Create Compelling Content and Thought Leadership
Build and Run Go-to-Market Experiments
Drive Pipeline and Market Impact
Drive Market Insight and Strategic Alignment
Requirements
10+ years of experience in B2B marketing, with at least 5 years focused on RIAs or wealth management.
Deep understanding of the RIA landscape, advisor personas, and industry challenges.
Experience in FinTech, SaaS, or financial services.
Strong track record of driving growth through data-driven marketing campaigns.
Exceptional communication and leadership skills.
Proficiency with CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo).
Bachelor's degree in Marketing, Business, or related field (MBA preferred).
Benefits
Comprehensive health benefits, including dental, life, and disability insurance.
Unlimited paid time off program to help you perform at your best every day.
Annual performance-based bonuses.
Chance to share in the equity value you and your colleagues create during your time with the company.
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