Director of US Marketing at Abbott overseeing international strategic marketing operations and leading teams for growth.
About the role
- Field Marketer executing and optimizing event and field marketing for a cybersecurity solutions company. Driving measurable impact in awareness, pipeline, and relationships through collaboration.
Responsibilities
- Manage end-to-end execution of 360 Privacy’s event portfolio — including major industry conferences, sponsorships, speaking engagements, webinars, and field events
- Handle logistics, registration, booth management, collateral coordination, and vendor relations for both internal and partner-led events
- Lead pre-, during-, and post-event campaigns to maximize attendance, engagement, and follow-up
- Collaborate with internal teams to ensure every touchpoint is on-brand, on-message, and on-strategy
- Identify and evaluate new event and partnership opportunities aligned with our Ideal Client Profile and strategy
- Build and maintain the annual events calendar, managing budgets, deadlines, and team alignment
- Work closely with Sales and Business Development to mine events for leads, meetings, and networking opportunities
- Develop frameworks for measuring ROI, lead quality, and pipeline impact of each event
- Provides weekly/monthly reporting
- Partner with Content Marketing on event promotions, speaking abstracts, and social amplification
- Coordinate with Sales and Client Experience for pre-event outreach, live engagement, and post-event nurture plans
- Support Partner Marketing efforts through co-branded activations and association events
- Ensure consistent reporting and tracking in HubSpot for all event-related activity.
Requirements
- 4–6 years of experience in Field Marketing or Events (preferably in cybersecurity, SaaS, or enterprise tech)
- Proven ability to run multiple events simultaneously — balancing logistics with strategic execution
- Strong project management skills with an eye for detail and creativity
- A proactive mindset — you don’t just manage events; you find opportunities within them
- Familiarity with HubSpot preferred
- Comfortable traveling up to 30% for key events, activations, and in-person team meetings.
Benefits
- Health insurance
- Paid time off
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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