Customer Success Manager facilitating product adoption and client relationships at a health tech firm. Engaging with clinicians to improve outcomes through innovative dental solutions.
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Hybrid Senior CRM Analyst, Marketing Nurture Flows
Posted 5 months ago
About the role
- Professional responsible for structuring marketing funnels at Cruzeiro do Sul Educacional, focusing on candidate conversions and collaboration across interdisciplinary teams.
Responsibilities
- The professional will be responsible for designing and structuring marketing nurture flows with a focus on lead nurturing and conversion across the sales funnel.
- Design marketing flows aimed at converting prospects/candidates into enrolled students.
- Collaborate with internal teams to understand communication requirements and data analysis needs and to develop tailored solutions.
- Analyze key performance indicators (KPIs) to monitor progress against organizational objectives and propose new initiatives.
- Actively participate in researching and implementing new marketing technologies and analytical methodologies.
- Work collaboratively within multidisciplinary teams.
Requirements
- Education: Bachelor's degree in Marketing, Statistics, Computer Science, IT or related fields.
- Microsoft Office: Advanced.
- Experience with Salesforce is a plus.
- Required experience in marketing automation / nurture flows.
Benefits
- Health insurance
- Dental insurance
- Meal allowance
- Transportation voucher
- Pharmacy discount plan
- Total Pass
- Tuition scholarships: 2 full scholarships (Undergraduate/Postgraduate) — after 3 months of employment you or an eligible dependent (spouse or children) may begin studying with us.
- Birthday day off.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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