Content Strategist Assistant at Betclic improving user experience through impactful content and collaboration with product teams. Engaging in content strategy, localization, and AI - driven initiatives in a hybrid role.
About the role
- Senior Campaign & Content Manager at AI fintech company managing campaigns and creating engaging content. Leading the content strategy to support growth goals and brand voice.
Responsibilities
- Build the campaign and content strategy to support Hawk’s ambitious growth goals
- Shape Hawk's brand voice and creating high-quality, engaging content that connects with audiences
- Develop and execute an engaging campaign strategy for Hawk that will deliver on company objectives
- Map out content strategy for Hawk, ensuring campaigns are delivered with high-quality content
- Oversee the creation of campaign assets to ensure timely activation of campaigns
- Lead a team of content managers to maintain brand consistency and accuracy
- Work with design resources to ensure content is visually polished and on-brand
- Build a network of external content providers and commission content when needed
- Establish and nurture strong, collaborative relationships with subject matter experts
- Collaborate with marketing team, including Product Marketing, Digital Marketing, and Field Marketing
- Build relationships with Sales and Product teams to understand campaign and content needs
- Maintain Hawk’s brand voice across all content pieces
- Track, analyze, and report on content performance metrics to measure success
- Review and approve content to ensure it aligns with Hawk’s objectives and values
Requirements
- 5+ years of experience in B2B technology content or campaign management
- Strong leadership skills and the ability to motivate and develop a team
- Experience of managing external content and design resources
- Strong project management skills and ability to manage multiple projects and deadlines
- Excellent writing and editing skills, with a keen eye for detail and consistency
- Ability to work cross-functionally and build relationships with diverse stakeholders
- Willingness to roll up your sleeves to get the job done
- Experience in financial service and anti-financial crime would be advantageous
Benefits
- culture of mutual trust, support and passion
- opportunities to grow professionally
- make a difference in the world
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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