Service Commercial Program Manager at Siemens Healthineers leading commercialization and go-to-market strategies in the high-tech B2B software sector. Driving customer retention and revenue growth with cross-functional teams.
Responsibilities
Lead commercialization efforts by defining effective service positioning, pricing, and promotion in partnership with local teams to ensure offerings are tailored appropriately for each zone and country
Analyze customer insights and market trends to uncover opportunities for service innovation and differentiation
Design and execute programs focused on driving revenue growth, improving margins, and enhancing customer retention
Own the Go-To-Market (GTM) plan for your portfolio, with key success metrics including timely management of renewals, warranty conversions, and service contract value growth
Develop and implement sales enablement initiatives such as training, tools, marketing collateral, and customer outreach programs that clearly communicate the value of services, supporting sales teams to generate incremental revenue and maintain high net promoter scores
Monitor, analyze, and report on key performance indicators, adapting strategies as needed to optimize results and achieve business objectives
Champion best practices by identifying and recommending high-impact initiatives with strong ROI for adoption across the APJ region
Provide strategic input to the region’s product marketing plans and product lifecycle management campaigns
Collaborate with Radiation Oncology Solutions (ROS) business management team and Digital Oncology (DO) business management teams as they develop their go-to-market plans for new offerings
Partner with Global Customer Service teams, Product Marketing and Commercial Excellence teams to analyse opportunities for improvement, overcome resource or process barriers and navigate trade-offs so as to achieve a positive outcome for the Customer and Varian
Manage stakeholder communications and ensure alignment on program goals and progress
Stay informed on industry best practices and competitive landscape to keep our service offerings ahead of the curve
Requirements
Bachelor’s degree in IT, Business, Marketing, or a related discipline
Minimum of 10 years’ experience in product or service marketing within the high-tech B2B software sector
Proven ability to manage complex programs that drive commercial growth and customer engagement
Energetic, self-motivated, detail-oriented, and a natural team player
Strong customer-centric mindset with a collaborative and proactive approach
Excellent interpersonal, verbal, written, and visual communication skills, with a strong command of English
Background in healthcare technology, high-tech IT infrastructure, healthcare IT, or software companies preferred
Candidates with prior experience in cloud solutions such as Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS) and (IaaS) markets will have an edge
Hands-on experience in digital marketing will be an added advantage
Knowledge, experience and understanding of working within the Asia Pacific markets
Networks with key contacts outside own area of expertise
Able to communicate effectively with people from different levels, and across different functions
Willing to travel
Benefits
resources and flexibility to foster your professional and personal growth
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