Marketing Lead - Tea at TCP - USA overseeing strategy, brand positioning, and P&L for tea portfolio. Leading integrated marketing campaigns and e - commerce growth initiatives from Woodcliff Lake, NJ.
About the role
- Marketing Manager B2B developing and coordinating marketing materials and campaigns for SYNCPILOT. Involves collaboration with teams and stakeholder management for digital initiatives.
Responsibilities
- Create, maintain, and review German- and English-language marketing materials
- Create and coordinate SEO-optimized case studies, web content, blog posts, and other content
- Plan and execute campaigns and event appearances in close collaboration with internal and external stakeholders
- Monitor the performance of your activities and continuously learn from the results
- Contribute to the development of communication strategies and concepts
- Work in cross-functional teams on projects and initiatives
- Act as the interface and internal champion for adherence to our brand standards
Requirements
- Completed degree, vocational training, or relevant professional experience—preferably with a focus on communications, media studies, marketing, or a related field
- At least 3 years’ experience in an agency and/or in-house environment
- Strong interest in, and initial experience with, software and technology topics in a B2B context
- Business-fluent German and English; additional language skills are a plus
- Confident use of common office applications, online marketing tools, Confluence, JIRA, and content management systems (CMS), or the ability to learn them quickly
- Practical experience with Adobe Creative Suite
- Knowledge of digital usage rights and data protection/privacy in a marketing context is a plus
Benefits
- 30 days of vacation
- Subsidy for EGYM Wellpass
- Access to a corporate benefits portal
- Contribution toward public transport commuting costs
- Support with family childcare costs
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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