This role involves a dual study program in Marketing Management and Media Communication. Responsibilities include strategy development, event organization, and collaborative projects.
About the role
- Marketing & PR Associate assisting in campaigns for Broadway In Cincinnati shows. Collaborating with teams on marketing initiatives and managing social media channels.
Responsibilities
- Assist the Regional Director of Marketing & PR on all initiatives throughout the Broadway In Cincinnati season of shows
- Create all electronic, print and digital ads and collateral for all shows and season subscription campaigns
- Support execution and tracking of media plans for all shows
- Work with Director of Marketing & PR on creation of content, strategy, and targeting on email communications
- Manage social media channels for Broadway in Cincinnati including monitoring activity, customer service, and producing social content and promotions
- Collaborate with BAA national digital team in the planning, booking, execution, and reporting of digital ad campaigns
- Support Marketing & PR Director with press interviews and events
- Write press releases and media advisories
- Maintain press database and identify new press leads
- Manage Opening Night press invitations and RSVPs
Requirements
- Bachelor’s Degree in Communications, Marketing, Theatre or Arts Administration preferred
- Attention to detail, excellent writing skills and strong proof-reading and copy-editing skills are essential
- Ability to work on multiple projects at a time with good time management skills in order to meet deadlines
- Graphic design, photography or video experience not essential, but is a plus
- Familiarity with and enthusiasm for theatre is preferred
- Ability to read, analyze, and interpret advertising plans and reporting
- Ability to write marketing copy that conforms to prescribed style and format
- Strong analytical and problem-solving skills
Benefits
- Vacation and Holiday Pay
- Health & welfare benefits
- 401(k) retirement plan
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