Hybrid Head of Communications

at Zanskar Geothermal & Minerals, Inc.

• Job title: Head of Communications
• Job type: Full Time
• Experience level: Lead
• Salary: Not specified
• Degree requirement: No Education Requirement
• Location requirements: Hybrid, Salt Lake City, United States

Responsibilities

• The Head of Comms will design and execute our comms strategy, working closely with the co-founders and other team leads to craft and execute a multi-audience communications strategy that is timely, targeted, technical, and sometimes viral.
• We need someone to utilize modern social media channels, and to manage an external PR firm that connects our work with legacy mainstream and local media channels, depending on targeted audiences.
• In addition, we need someone who can take our beautiful field work imagery, including photos and videos of geologic data collection, drilling rigs, and an operating power plant, and create engaging and motivating content that inspires excitement internally and externally for Zanskar and for geothermal power.
• Success in six months will look like Zanskar being mentioned and/or included in most next-gen geothermal press, including in all press mentioning geothermal discovery, as well as significantly more engagement on its social media channels.
• It will also look like more inbounds, including more opportunities for public speaking engagements, as well as larger inbound applicant pools for any open positions.
• Longer-term success will be creating the measurement and reporting framework and metrics that capture the impact of our comms work in driving “share of mind” or success in key business objectives like recruiting, fundraising, and regulatory reform.

Requirements

• Proven record of doing engaging comms, which could include viral social media work, behind the scenes work at a startup or a PR shop with startup clients, or other signs that you’re an excellent communicator, that you love comms work, and that you understand modern media
• Proven record of managing internal or external teams that do great comms work, which could include producing photography or video content, or short- or long-form writing
• Not afraid of digesting and communicating complex energy policy, energy systems, geology, statistics, or other scientific principles into simple and impactful comms
• Excited to spend some time in the field with our drill rigs, exploration campaigns, or at our power plant, capturing the work our teams are doing
• Ability to operate proactively in a rapidly growing, technically complex startup environment, and that you’re able and happy to roll with change
• Track record crafting key narratives for team members to deliver impactful and clear narratives in media interviews and public-facing events
• Trustworthy ghost & copywriter
• Articulate & thoughtful about what channels & methods matter to best influence different audiences in a dynamic media environment (podcasts, events, print, etc.)
• Established media relationships in the business, technology, and energy trade verticals (and references) and/or ability to manage PR firms to achieve our media relation outcomes

Benefits

• Paid Holidays
• 18 days PTO + PTO accrual increase based on tenure
• Medical, Dental & Vision Coverage
• 401k
• Stock Options
• Growth opportunities at a quickly scaling company with a direct impact in displacing carbon emissions