Communications & Marketing Coordinator at CTM handling internal communication strategies and managing marketing efforts in a hybrid environment. Engaging target audiences through effective branding and consistent messaging.
Responsibilities
Develop and distribute internal newsletters and updates to keep employees informed about company news, policies, and events.
Create and maintain an internal communication calendar to ensure timely and consistent messaging.
Facilitate communication between the executive team and staff by organizing town hall meetings, Q&A sessions, and other interactive forums.
Write and edit content for the company’s website, ensuring it is up-to-date and engaging.
Ensure all communication materials are consistent with CTM’s brand guidelines and messaging.
Develop high-quality content for various communication channels.
Work with subject matter experts to gather information and create content that is accurate, informative, and aligned with CTM’s objectives.
Monitor and analyze the effectiveness of communication initiatives using metrics and analytics tools.
Provide regular reports on communication activities and outcomes to the management team.
Support CTM online presence through consistent branding that engages our target audiences.
In accordance with our Social Media Strategy, create monthly content calendars of posts and stories.
Write captions and source/produce visuals.
Schedule posts across platforms/selected based on content fit per channel.
Monitor & report on social media growth and engagement (comments, messages, mentions).
Make recommendations to Management based on platform performance.
Create and publish campaigns and community initiatives.
Accountable for sponsorship posts/community events.
Ensure social media, website, email and print messaging is all aligned and consistent with CTM brand guidelines.
Monitor online reputation.
Requirements
Post-secondary education in Marketing, Communications, English, or a related field.
3+ years of experience in a professional office environment, preferably with a focus on communications, marketing, or digital media.
Proficient with Microsoft Office (Word, Excel) and Canva for document and design creation.
Experience managing and creating content through Meta Business Suite, LinkedIn for Business, and WordPress (including posting and formatting blog content).
Strong writing, editing, and storytelling skills, with the ability to adapt tone and style for different audiences.
Excellent time management and organizational skills; able to manage multiple priorities and deadlines.
Meticulous attention to detail and commitment to high-quality work.
Professional, reliable, and customer-focused, demonstrating respect, kindness, and empathy in all interactions.
Benefits
A flexible hybrid work environment
Training, education, and career advancement opportunities
A work environment that is fun and friendly and supports a healthy work-life balance
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