Hybrid Business Development Analyst – Marketing Technology, CRM, E-Marketing

at Latham & Watkins

• Job title: Business Development Analyst – Marketing Technology, CRM, E-Marketing
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $75,000 - $85,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Business Development Analyst at Latham & Watkins focusing on Marketing Technology, CRM & E-Marketing initiatives. Supporting project management, analysis, and team collaboration to drive business objectives.

Responsibilities

• Actively championing the firm's CRM system by organizing training sessions, creating clear user guides, providing continuous support, and empowering staff at all levels to fully leverage the system's capabilities
• Serving as a key contact for assigned region(s), providing guidance and support in CRM management, and e-marketing activities
• Managing and executing e-marketing campaigns for assigned regions, from delivery to performance analysis
• Supporting data analysis and the creation of powerful and compelling reports and presentations summarizing data for the firm, which includes assisting with preparing and delivering reporting for the firm’s leadership to support strategic decision making
• Supporting internal communications and collaboration efforts to ensure the program delivers value and supports revenue goals, working closely with Business Development teams across the firm
• Protecting and maintaining any highly sensitive, confidential, privileged, financial, and/or proprietary information that Latham & Watkins retains

Requirements

• A Bachelor’s degree or equivalent
• A minimum of three (3) years’ experience supporting business development or marketing initiatives
• Demonstrate very strong attention to detail, and the ability to work methodically
• Display solid communication skills, both written and verbal, including effective interpersonal communications and the ability to interact with people at all organizational levels
• Exhibit familiarity with large data sets, databases, and Microsoft Office programs (Microsoft Word, Excel, and PowerPoint)

Benefits

• Healthcare, life and disability insurance
• A generous 401k plan
• At least 11 paid holidays per year, and a PTO program that accrues 23 days during the first year of employment and grows with tenure
• Well-being programs (e.g. mental health services, mindfulness and resiliency, medical resources, well-being events, and more)
• Professional development programs
• Employee discounts
• Affinity groups, networks, and coalitions for lawyers and staff