Senior Communications Specialist at Boeing developing strategic communication plans for commercial services. Leading media engagement and crafting branding strategies for diverse service portfolios.
About the role
- Assistant Communication & Marketing for UTMB Group's outdoor events in France and Switzerland. Engaging in CRM actions, website updates, and communication strategies for various stakeholders.
Responsibilities
- Participate in the implementation of communication activities across multiple UTMB World Series events in France and Switzerland, addressing different audiences and priorities depending on the races (runners, communities, media, partners).
- Contribute to the CRM action plan: take part in CRM planning and the setup of email campaigns: target community segments (runners, opt-ins, etc.), build customer journey maps, create templates, and schedule sends.
- Publish campaigns by language and geographic area.
- Prepare campaign reports and monitor KPIs.
- Share improvement suggestions with the team.
- Conduct daily monitoring to identify best practices.
- Regularly update website content and propose improvements to user experience, site structure, and design.
- Apply SEO techniques to improve content visibility and search ranking.
- Use analytics tools to measure the impact of published content and adjust strategies accordingly.
- Contribute to the preparation of reports and assessments on communication activities.
- Perform competitive monitoring.
- Conduct various benchmarks (newsletters, websites, videos, etc.) to stay aligned with market trends.
- Support communications and media activities during events.
- Assist media and communications teams on-site at events.
- Attend 2 to 4 events per year.
Requirements
- Advanced degree in communications, marketing, or business school (Master’s level or equivalent).
- Strong understanding and command of communication challenges (target audiences, channels, CRM tools, etc.).
- Excellent written French skills, essential for drafting content (emails, websites, communication materials).
- Good command of digital tools and a capacity for innovation.
- Ability to work effectively in a team and liaise with race organizers and external providers involved in UTMB Group communications.
- Rigour, attention to detail, and strong organizational skills to structure and advance multiple projects in parallel.
- Knowledge of the sports sector, particularly outdoor and trail running, is a plus.
Benefits
- Meal vouchers
- Health insurance
- 50% public transport pass reimbursement
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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